Children’s Books Ireland is seeking an experienced, dynamic Communications Officer to work 4 days per week as part of our team.
ABOUT CHILDREN’S BOOKS IRELAND:
Children’s Books Ireland’s vision is an Ireland in which books are central to every child’s life and where meaningful engagement with books is supported by passionate and informed adults in families, schools, libraries and communities across Ireland. Children’s Books Ireland is a registered charity.
Children’s Books Ireland delivers numerous projects that bring the joy of reading to children all over the island of Ireland including Laureate na nÓg (the children’s literature laureate), the Children’s Books Ireland Book of the Year Awards, Children’s Books Ireland Book Clinics, a magazine and annual reading guide, an annual conference and various book-gifting schemes which ensure that children and young people in areas of need have access to books. We work with a number of corporate partners, and have ongoing strategic partnerships with RTÉjr and WH Smith. Children’s Books Ireland is the go-to organisation for children’s book coverage across various media. For more information, see www.childrensbooksireland.ie
The Communications Officer will oversee all marketing and communications activity to promote Children’s Books Ireland’s activities to new and existing audiences and help increase the awareness of the impact of our work. As Children’s Books Ireland publishes its new strategic plan in 2020, the Communications Officer will be responsible for the creation and implementation of the overall communications and marketing strategy. This position will involve working with the team across Children’s Books Ireland’s various activities, including publications, professional development, book-gifting and events, and will involve working closely with colleagues in the areas of development/fundraising and media relations.
Reporting to the CEO, the Communications Officer will:
- Help to share the story and work of Children’s Books Ireland and build and maintain a strong and consistent brand through a wide range of channels such as digital media, traditional marketing, PR and events
- Develop and execute the overall marketing and communications strategy as well as detailed annual plans
- Develop a social media strategy and calendar, and create innovative and engaging content across all online platforms, including our website, email newsletters, Facebook and Twitter, in order to grow our online audiences
- Create and deliver imaginative, effective marketing and communications activities for all programmes and events
- Assist the team in meeting income targets through driving sales of publications, tickets and services
- Write and sign off copy for all PR and marketing materials (press releases, flyers, posters, website, newsletter, etc)
- Oversee the budget for all marketing and communications activity
- Develop marketing materials in keeping with Children’s Books Ireland’s brand, liaising with designers, editors and printers as needed
- Maintain and develop strategic promotional partnerships
- Work with the CEO and Marketing & Development manager to plan and prepare materials for fundraising campaigns
- Provide statistical analysis on campaigns and social media and website usage
- Ability and experience developing and implementing successful marketing and communications campaigns
- Strong writing skills, including the ability to create engaging content for various platforms and audiences
- Excellent digital literacy, with a high level of proficiency in MS Word, Excel, Powerpoint, Outlook
- Knowledge and experience in website content management and email newsletters (Mailchimp or similar)
- Experience curating social media accounts and using social media advertising/marketing.
- Proficiency in InDesign is desirable, but not essential
- Ability to be work effectively as part of a small, creative and dynamic team
- Proven experience in identifying target audiences and in creatively devising and leading marketing campaigns across all channel types
- Strong project management, multitasking, and decision-making skills
- An understanding of and experience working in the arts or charity sectors is desirable, but not essential.
The ideal candidate will:
- Be an excellent writer with meticulous attention to detail
- Be a self-starter with strong organisational skills, with the capacity to prioritise and balance conflicting demands
- Be a strategic thinker who can identify new opportunities to reach diverse audiences
- Have strong interpersonal skills
- Have a proven ability to deliver on targets within agreed budgets and timeframes
- Exhibit strong collaborative and team-working skills
- Be digitally literate
Reporting To: CEO
Location: First floor, 17 North Great George’s Street, Dublin 1. Office location may change, but will remain in central Dublin.
Start date: February 2020
Contract duration: Three years
Hours of work: 9.30 a.m.–5.30 p.m., 4 days per week. Working days are flexible. Occasional evening or weekend work may be required, for which time off in lieu can be taken in accordance with company policy.
Remuneration/benefits: €30,000 per annum pro rata, payable monthly in arrears. 5% matching pension contribution. 25 days’ annual leave pro rata (exclusive of public holidays). Ability to work flexibly.
Probationary Period: 6 months
To apply: email cover letter and CV to [email protected], with COMMUNICATIONS OFFICER in the subject line, before 4pm on Friday 17th January 2020.
Children’s Books Ireland is an equal opportunities employer. All applicants should note that first interviews will be held the week commencing 27th January 2020. Should a second round of interviews for prospective candidates be required, it will take place the week commencing 3rd February 2020. Position will be subject to reference checks and Garda vetting.